Top 10 Google Ranking Factors – [The Complete List 2021]
Table of Contents
Are you aware of these top 10 google ranking factors that really does magic for your website?
No?
Well, this article is only for you for sure. First of all, lets have look on how google works?
What happens when someone searches on google?
Google compares it with all articles available in the database. This comparison often carried on various ranking factors. This working is carried out with its algorithm.
Google keeps its algorithm a complete secret.
Some factors are known and few of them are still unknown.
Google always keeps on updating its algorithms with aim to provide its user the best search experience ever.
Did you know this?
Google has over 200 SEO factors to rank on search engine. Lets have look on top 10 factors among them that will definitely help you to rank higher in search results.
Top 10 Google Ranking Factors for Your Website
Getting your website rank on top of google search is dream for every blogger or any business person. The reason behind this everyone knows, its free traffic that you could get for your website.
There are many benefits of ranking on top google search list.
Some are as below:
- to increase in traffic for business website leads to increase in sales or
- to help in generating more ad revenue for bloggers.
Everyone wants to rank on first page of google search.
But, Why many of them fails?
Peoples they do not optimize their website content as per google ranking factors as a result of which they fails.
In order to understand this,
Lets consider this top 10 google ranking factors on your priority list.
first comes,
User Experience
Just think of what comes to your mind if you want to find some information?
Oh.. wonderful! You got right.
It says, Google it!
See what impact does google search engine has made on users mind. This is what lead google to attract around 92% (approximately) to total search traffic over the world.
Google ranks articles that are helpful and relevant. People too love reading such articles.
Keep your article natural, more details and well designed.
If user spends more time on your article that means its positive signal for google that article have quality.
Quality contents google loves!
second comes,
Learn User Intent
You must know search purpose of your user.
Understand what exactly they want that your article will serve in all sense. You must think as user point of view to whom you are targeting. Invest some time on keyword research.
Many freeware tools are available to help you in getting your keyword research complete. Google keyword planner is one of mostly use its totally free that you can start with
When you find out target keyword,
It becomes easier for you to think what contents to be included in targeting audience who searches for your target keyword.
third comes,
Most Relevant Quality Content
Content is the king. Google loves relevant and detailed contents. Always, keep your article content fresh natural and updated.
Remember,
You must stick to your focus keywords / phrases throughout your article. Never include any irrelevant topics that may force readers to leave your article page. This increases article bounce rate which google bot hates.
Incorrect grammar may leaves negative impact. Always check spellings transition of words. Keep articles long interactive and more detailed. Prefer articles with minimum 900 – 1000 words.
fourthly its,
High Quality Backlinks
To have Quality Bancklinks remains the truth that no one can denies.
What does this quality backlinks means?
Your articles must be referred by domains that have higher domain authority (DA). Each referred link counts in improving your content quality & domain authority. This is called quality backlinks.
Always follow natural ways to build this backlinks.
Or,
Google may penalize your domain if you try to include backlinks by false manner.
on fifth list its,
On Page Optimization
When you understands, How does SEO works? You will understand the importance of on page optimization. It includes making changes on your article page.
What are they?
Title tag – Keep title with minimum 70 characters long with focus keywords as the beginning that looks more natural. It tells google and google searcher what your page is about.
Meta descriptions – Keep length with minimum 158 to 170 characters with focus keyword in the beginning in more natural manner. This tells google / its searcher more about your article.
Page links – Page must have atleast 2 internal page links and 1 outbound link that points to domain with higher DA (domain authority). Make sure links sounds relevant to your article topic.
Image name & alt tag – Include image name and alt tag. Keep them well optimize with respect to focus keyword.
next sixth its,
Mobile Friendly Website
Yes, your website must be mobile friendly.
You website must be responsive with respect to all device resolutions. It counld be table mobile or desktop. This days you can easily get mobile responsive WordPress themes in market.
I recommend you to create your website with WordPress as its pretty easy and less time consuming task.
seventh it comes,
Social Media Signals
Include social buttons for your website and well as for each your articles.
This is the factor,
That can get you millions of visitors overnight. Use some posting applications to get your article easily shared over social media platform. You must have pins for your images.Its easy for user to pin your images on Pinterest.
Its easy for user to pin your images on Pinterest.
Keep your social platform active. Share fresh contents with your users, subscribers on regular basis. This will help in branding your blog or website name on your followers mind
next is,
Page Load Speed
Its very important for your website to have loading speed as fast as possible. Research states that 47% of user wants your website to be loaded within 2 seconds.
No one wants to wait!
As example:
Consider you are making any banking transaction. Imagine you receives your OTP but merchant page is still loading. 5…..4…..3….2….1…0 and your OTP expires.
How does it feels?
Client reaches to your website. he experience slow page load speed and just hits back button.
It was just an example to make you realize the feeling that user might experience when he visits to your website with higher load time.
Most of WP templates comes with faster loading speed. As prerequisite you can optimize images with JPEG compressor, enable cashing.
and ninth its,
Website Architecture
Your website architecture is more important with respect to accessibility point of view.
Its important, for your page readers and for your search engine bots that crawl through website.
Home page being your top tier in architecture hierarchy must get easily navigated to your article in bottom most tier. Your website links, navigation format, design principles must follow consistent pattern. This will keep users intact and for longer time on your article.
finally tenth its,
Domain Authority
Domain authority tells google how legitimate your website is. Its take time and efforts to increase your domain authority.
Start using HTTPS
It was observed that google rank for https website were gradually started increasing post 2017. Google started giving more attention to https websites
Does domain age matters?
Yes it does.
Articles written long years ago with contents being updated on regular basis will be point of attraction for google bots.
Conclusion
Google ranking factors list is too long and cannot be covered totally in this article. Now we have understood top 10 google ranking factors. Follow this important guidelines to optimize your website.
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